Four ways we use online info to make healthcare decisions

by Carolyn Thomas     @HeartSisters 

Remember that unfortunate Don’t Google It! campaign a few years back in which the Belgian government sought to warn patients against seeking health info online? Three of the (many) assumptions in that offensive campaign included:

  • patients are stupid
  • patients are not already online seeking input on all kinds of daily questions, big and small
  • all patients behave the same way (e.g. like hysterical hypochondriacs)

Too bad the creators of this campaign weren’t familiar with the results of an interesting study that challenged those assumptions.      .  Continue reading “Four ways we use online info to make healthcare decisions”